Using images from Google Search is not a mortal sin. Yet, smart content creators know that it’s a big no-no to just copy and use any image they can find out of the web. There are lots of available image sources online, but not all can be taken for free.Read More →

If you’re like most SEOs, you spend a lot of time reading. Over the past several years, I’ve spent 100s of hours studying blogs, guides, and Google patents. Not long ago, I realized that 90% of what I read each doesn’t changewhat I actually do – that is, the basic workRead More →

ON THE TRAIL OF A MYSTERIOUS ONLINE COMPANY THAT HAS CRACKED THE SECRET TO MAKING PRODUCTS PEOPLE WANT. My Amazon search was specific: I wanted an inexpensive, waterproof, Bluetooth-enabled, rechargeable speaker, so that I could listen to podcasts in the shower. I expected many options. Instead, I got one: someRead More →

Maybe blogging workflow isn’t the phrase you use. When we’d talked to some of our early beta testers about how CoSchedule fit their workflow, we realized that many bloggers, particularly solo bloggers, didn’t necessarily use that phrase. They hadn’t put a word to the basic concept of how they worked,Read More →

Here are some simple and effective ways to identify the kind of keywords that keep the traffic coming. Ranking well for competitive keywords is incredibly tough for the average small business. That’s why more specific and less competitive keywords can make a huge difference. For many, long-tail keywords (in aggregate)Read More →

Companies are defined today by their unique story. Anyone can sell a product but why buy that product over another? Creating radio spots and billboard ads are not enough in today’s consumer centric marketplace to connect with customers, it’s content that helps craft a story about your business, drive homeRead More →