I’m sick of getting crappy email newsletters that don’t provide me with any value and waste my time… …and I know you are too. As more and more small businesses decide or more likely are pressured into email marketing as a necessary tool for attracting the attention of the ConnectedRead More →
Here are some simple and effective ways to identify the kind of keywords that keep the traffic coming. Ranking well for competitive keywords is incredibly tough for the average small business. That’s why more specific and less competitive keywords can make a huge difference. For many, long-tail keywords (in aggregate)Read More →
If your website is getting about 20-30 targeted visitors a day, you should be making consistent sales. If you are not, and your website has decent functionality (The visitor can order your product in less than 2 to 3 clicks), the main reason for this utter lack of sales isRead More →
The rise of blogging , Facebook and Twitter has made us all publishers. Add mobile HD cameras mounted to helmets streaming death defying leaps, extreme bike moves and dives and you have an explosion of multi-media creators and publishers. Mobile and modern camera technology coupled with global social networks areRead More →
In a dark cave called Google labs, 600 mathematicians with PhD’s who live on a diet of corporate provided designer food and who hang out in an office disguised as a playground flicked a switch. They let the Hummingbird update to their search engine algorithms loose. Their goal? Make findingRead More →
Companies are defined today by their unique story. Anyone can sell a product but why buy that product over another? Creating radio spots and billboard ads are not enough in today’s consumer centric marketplace to connect with customers, it’s content that helps craft a story about your business, drive homeRead More →
Check-out these Tweet themes to help your business drive more results this season. Mondays Ask followers which holiday products or services they want to see more of, then reply back. Tuesdays Count down to Black Friday, Cyber Monday and Christmas by offering Twitter-only sales to entice followers. Wednesdays Share photosRead More →
Email and Social MeThe popularity of social media has not reduced the need to to have an email marketing plan as part of your Internet marketing strategy, but there does need to be a reassessment of how you integrate and optimize the strengths of each of these 2 internet mediums asRead More →